This summer, the Order of Malta Clinic of Northern California will celebrate the completion of its much-anticipated facility expansion. The project will double the footprint of its Downtown Oakland location and increase its patient capacity more than two-fold annually.
We worked closely with the Clinic’s leadership team to develop and design a paid media campaign that raises awareness of the Clinic, as a beacon of hope for the uninsured, while also promoting its new enhanced facility and services.
The omnichannel initiative, “Let’s Get You to a Healthy Place,” is up and running across the Bay Area in a mix of billboards, bus shelters, in-station BART posters and radio ads.
